Storytelling Versus Story-Selling You know that storytelling is the #1 way to engage prospects. And it is. But most people approach storytelling poorly… Maybe poorly is the wrong word, but it doesn’t engage the prospect. Explore this topic with me, and let’s touch on a few points that’ll make prospects fall in love with you […]
Cost Objections Are Fake Don’t believe me that cost objections are fake? That’s fine…you don’t have to believe me… We once believed in Santa until you learned the truth, and in my mind, this no different. You want to learn what cost objections really mean then come explore this idea with me!
SUPER SIMPLE COPYWRITING – JEDI STYLE Any Star Wars nerds reading this? You’ll love this JEDI MIND TRICK… Hate Star Wars? You’ll love this too but we need to work on your taste in movies… Just kidding… Today we’re diving into this super simple copywriting formula of:
Profitable Story-Telling | Storylines I need your opinion… How well do you think a movie called “Finger Painting Grass Sculptures” would do at the box office? I’m guessing that you image it would be a 100% flop… Now, why is that? Because no one cares. It doesn’t engage the emotions of the viewers. It is […]
Profitable Story-Telling | Character Trumps Content Here’s a test… Yes it is pass or fail, and I’ll be grading with a fine toothed comb!! Here’s your test: List the Quadratic Equation formula in the comments section of this article…do not ask your children or your smarty pants spouse…do not Google the answer. 2. List just […]